Wholesale Ordering Guide

Wholesale Ordering Guide

Welcome to Milkbarn!

Whether you've been carrying Milkbarn for years or you're placing your very first order, we're so happy you're here! 

This guide will introduce you to our story, explain the difference between our CORE and Seasonal Collections, and provide helpful information to make ordering simple and successful. 

 

Wholesale at a Glance 

Opening Order Minimum 

$750 

Seasonal Order Minimum 

$750 

Reorder Minimum 

$250 

Free Shipping 

Orders of $1,000+ 

Browse & Order Online 

Order Through 

Your Territory Sales Representative 

New Collections 

Spring/Summer and Autumn/Winter 

 

Our Story 

In 2006, Stacy Phillips founded what would eventually become Milkbarn. Inspired by her seven-month-old son and fueled by an artistic spirit, Stacy began sewing baby bibs at her family's farmhouse kitchen table, which soon transformed into her first design studio. 

What began with handcrafted accessories quickly grew into a thoughtfully curated collection of apparel, nursery essentials, blankets, toys, and children's books. From the very beginning, Milkbarn has remained committed to creating timeless products that celebrate childhood while bringing comfort, beauty, and imagination into everyday moments. 

Today, Milkbarn's signature artwork is created by Stacy's daughter, Haley. Every original print is hand drawn and hand painted, ranging from realistic nature-inspired illustrations to whimsical storybook characters. Haley also illustrates Milkbarn's beloved collection of children's books, creating a seamless connection between our products and the stories families cherish together. 

Every collection is thoughtfully designed to inspire wonder, encourage storytelling, and celebrate the magic of childhood. 

 

Understanding Our Collections 

CORE Collection 

Our CORE Collection is the heart of Milkbarn. 

These carefully selected prints are available year-round and are continually replenished, making them ideal everyday staples for your store. Each CORE print coordinates with one of Milkbarn's signature children's books, creating beautiful merchandising opportunities that encourage multiple-item purchases. 

Our current CORE prints include: 

  • Apple Orchard
  • Butterfly
  • Camping
  • Chicken
  • Duck
  • Firefly
  • Homestead
  • Sandcastle
  • Seashells
  • Tutu Elephant
  • Valais Sheep 

CORE products include a wide assortment of customer favorites such as: 

  • Bamboo pajamas
  • Organic baby apparel
  • Swaddles
  • Blankets
  • Bibs & burp cloths 

Because these prints are replenished throughout the year, retailers can confidently reorder as needed. 

 

Seasonal Collections 

Twice each year, Milkbarn introduces a brand-new Seasonal Collection: 

  • Spring / Summer
  • Autumn / Winter 

Each collection is inspired by a unique theme, bringing together coordinating prints, colors, and silhouettes that create beautiful in-store displays. 

Unlike our CORE Collection, Seasonal Collections are limited. Once inventory sells through, these prints are generally not reproduced, making them special for customers and encouraging early purchasing. 

We recommend placing seasonal orders early to ensure the best product selection. 

 

Customer Favorites 

Some of Milkbarn's best-selling products include: 

  • Bamboo Zipper Pajamas
  • Bamboo Swaddles
  • Big Loveys
  • Organic Cotton Onesies
  • Coordinating Children's Books 

These products consistently perform well across a variety of retail environments and make wonderful gifts for growing families. 

 

Merchandising Tips 

Milkbarn products are intentionally designed to coordinate across multiple categories. 

For the best customer experience, we recommend displaying: 

  • Matching apparel with swaddles and blankets
  • Children's books alongside coordinating prints
  • Nursery accessories grouped by collection
  • Giftable items merchandised together for easy gifting 

Coordinated displays help tell the Milkbarn story while increasing average transaction value. 

 

Working With Your Sales Representative 

Every Milkbarn retailer is assigned a dedicated Territory Sales Representative based on their store location. 

Your representative can assist with: 

  • Product recommendations
  • Seasonal assortment planning
  • Merchandising ideas
  • New product introductions
  • Order placement
  • Reorders and inventory planning 

If you're unsure who your representative is, our Customer Care team is always happy to connect you. 

 

New to Milkbarn? 

For your first order, we recommend building a balanced assortment that includes: 

  • Several CORE prints for year-round sales
  • A curated selection of Seasonal prints
  • A mix of apparel, nursery essentials, blankets, and accessories
  • Coordinating children's books to create complete collections 

This assortment provides customers with both dependable everyday favorites and exciting seasonal discoveries. 

 

See Us at Market 

We proudly exhibit at Gift and Apparel Markets throughout the year, including:

  • Dallas
  • Atlanta
  • New York City
  • Los Angeles 

If you're unable to attend a market, you can browse and place orders anytime through our NuOrder showroom or connect with your Territory Sales Representative for personalized assistance. 

 

We're Here to Help 

At Milkbarn, we're committed to supporting our retail partners with thoughtfully designed products, exceptional customer service, dedicated territory representatives, and resources to help your business succeed. 

Whether you're opening your first order or preparing for a new season, we're here every step of the way. 

For assistance with ordering, finding your Territory Sales Representative, or any wholesale questions, please contact us at: 

We look forward to partnering with you and helping bring the joy of Milkbarn to families everywhere.

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